Split-screens helped Bush
A UW Madison researcher, who I've had as a TA before and is incredibly passionate about political research, did a study on the split-screen debate coverage, and found out that they actually benefited GWB.
Campaigns should not, however, take this to be the rule. I think we all remember Mr. Al Gore's facial expressions and utterances during the 2000 debates.
Campaigns should not, however, take this to be the rule. I think we all remember Mr. Al Gore's facial expressions and utterances during the 2000 debates.
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